Retail channels

Keep Google product listings aligned with your catalog.

Connect Google Merchant Center product IDs, titles, prices, availability, and product links with the commerce data your team already uses. Spot feed differences sooner and bring product updates into a clearer workflow.

Who they are

Bring product feed details into your commerce workspace.

Google Merchant Center holds the product information shown across Google Shopping and free listings: product ID, title, price, availability, and product page link. Unison connects those details with your catalog, so your team can compare feed and site information alongside Google Ads activity on the Unison platform.

Reads

Make feed health easier to understand.

See the Merchant Center feed’s product IDs, titles, prices, availability, and product links beside the corresponding catalog details, making it easier to find where Google and your store differ.

Identity

Product identity that carries across channels.

Compare the ID, title, and product page link Google uses with the matching store listing. A shared product view helps teams spot catalog gaps across Google and other marketplaces.

Price

Compare the price on your site and in Google.

Review the site price alongside the Merchant Center price to find differences that may need attention, without gathering the information from separate reports.

Availability

Availability in context.

See Merchant Center availability alongside store inventory information and understand when feed details may need to be refreshed to reflect the catalog.

Automations

Make product updates deliberate and reviewable.

Where updates to price or availability are in scope, Unison can prepare them for review before they are applied. Your team remains in control of the feed and the final approval.

Review before update

Your team approves feed changes.

When price or availability updates are part of the agreed scope, proposed changes can be reviewed before they return to Merchant Center. This keeps product updates visible and gives your team the final say.

AI-assisted workflows

Give AI the product context it needs.

Unison can bring available feed and catalog information into AI-assisted workflows. Your team defines the information and actions in scope, and retains approval over any agreed update.

Account ownership

Your team keeps control of Merchant Center.

People continue to manage workflows that require the Merchant Center interface or a manual feed upload. Unison helps keep product details visible together without taking over your account.

A week with this connection

Spot feed differences in the context of your product catalog.

Start with Merchant Center details alongside your store catalog. When product prices or availability change, teams can see which details may need attention, compare catalog coverage across channels, and coordinate a reviewed update in the workflow they already use.

The call

Plan a product feed workflow that fits your team.

We’ll discuss how you build and update the feed, who owns product data, and where connected information would save your team time.

Feed workflow

Who maintains the feed today?

We learn how the feed is built and updated, and who should review any price or availability change. That keeps the connection aligned with your team’s existing process.

Catalog coverage

Where should teams look for product gaps?

We’ll identify the channels you want to compare with Google, so product coverage and feed differences are easier to review in one place.

Related links

Connect your Google feed with the wider commerce stack.

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Your stack

See how connected product data can simplify your workflow.

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