Retail channels

Connect Pinterest discovery to the commerce picture behind each product.

Bring available Pinterest catalog context together with information from your commerce systems. Give your team and AI a clearer way to understand product discovery and coordinate the work that follows.

Who they are

Help product discovery connect to the rest of your business.

Pinterest helps people discover products through visual content and catalog information. When shoppers move from a pin to your store, your team benefits from seeing product details in context with the systems that manage orders, inventory, and fulfillment.

Unison brings company data together and puts AI into the workflows around it, helping people spend less time piecing together product information across separate tools.

Connected product context

Bring Pinterest catalog details alongside commerce data.

Where available through the connection in scope, use Pinterest catalog details with product, pricing, availability, and order context from your other systems.

Catalog context

Keep product details connected.

Bring available Pinterest catalog information into context with product details from systems such as Shopify, so teams can understand how products are represented across channels.

Price and availability

Review important product details together.

Compare the information available from Pinterest with commerce data to help people spot a price or availability detail they may want to verify.

AI and team workflows

Use connected context to prepare the next step.

AI can help your team find relevant product information, summarize catalog details, and prepare follow-up for review. What can be connected or changed depends on the data and access available in your setup.

Product follow-up

Review a useful next step.

Use the shared product picture to help prepare a catalog question or suggested follow-up. Your team decides what needs review and who should handle it.

AI in context

Ask about discovery and products together.

Where the connected information supports it, AI can help answer questions about catalog coverage and product details using the context your team has made available.

Account ownership

Your team stays responsible for publishing.

People who manage your Pinterest account remain involved in channel decisions and publishing. The assessment clarifies which information can be connected and where work stays in your existing tools.

Your existing catalog process

Start with the feed you already use.

Whether your Pinterest catalog is connected to Shopify or maintained through another process, map the source and ownership before deciding how a workflow should fit.

A workflow in practice

Move from a product question to a clearer next step.

Bring catalog, product, and commerce context together so your team can understand a question, check the relevant details, and coordinate follow-up without rebuilding the background each time.

✓See the context. Review available Pinterest catalog details alongside connected product and inventory information.
✓Use AI to prepare. Summarize product details or gather information for a team member to review.
✓Coordinate follow-up. Keep channel ownership and any publishing decision with the right person.
Define a useful first scope

Understand the catalog and workflow you already have.

We’ll discuss where Pinterest product details come from, which connected systems hold related information, and what your team wants to make easier.

Ownership

Who manages the Pinterest catalog.

Understand who is responsible for catalog content, account access, and channel follow-up so the right people can shape the workflow.

Update process

How your catalog is maintained.

Discuss how often product information changes and which systems or people are involved in keeping channel details current.

Connected systems

Where related product data lives.

Identify which commerce and catalog systems hold the information your team needs, then confirm what can be included in the initial scope.

Review and next steps

Where a person should stay involved.

Decide which questions AI can help with and how your team wants to review any proposed work before taking action in its existing tools.

Related

Connect discovery to the rest of your commerce stack.

Google Merchant Center Shopify Target Plus Wayfair Chewy Macy's All integrations Platform Free assessment

Your stack

Find a useful place to connect Pinterest and your business data.

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